Think Like a Marketer: Personal Branding in the Security Industry for Career Growth
After this session, participants will be able to:
Understand how to position your expertise and career story with intention—building your brand. Learn how to define and communicate your professional story with purpose, align expertise to career goals, and build a credible, consistent personal brand that delivers value across roles, audiences, and opportunities in the security industry.
Learn how to build credibility and visibility in the security space. Discover practical strategies to increase visibility and build trust through thought leadership, consistent communication, and authentic presence while establishing credibility and engaging both technical and executive audiences across the evolving security industry.
Gain marketing strengths that accelerate growth. Explore core marketing skills that drive career growth, including storytelling, industry fluency, executive communication, and data-driven thinking, while learning how a marketer’s mindset influences outcomes and accelerates growth without sacrificing credibility.
Session Type
Career HQ
Speakers
Chief Experience Officer at PSA Network
Director of Marketing and PR at Hivewatch
Director of Marketing & Communications at COPS Monitoring
Marketing Director at ICT
Tracks
Handouts
Supported by ASIS Community(ies)
